#340 The Most Important Question? Why - Guest Thomas Kong

Wesam is back with a brand-new episode of Wesam’s World Podcast, and this week he’s joined by Thomas Kong — designer, creative director, and founder of Kongruent Works, a design & fabrication company specializing in hospitality through objects, signage, branding, and consulting.

Wesam and Thomas dive deep into the why behind branding, the power of radical hospitality, and what it means to build something truly meaningful from the ground up. As owner and investors of the brand-new House Roots Coffee in Northridge (right next to CSUN), Thomas shares the untold origin story — from the "why" convos to creating a space built on efficiency, quality, and genuine care for community.

They explore the difference between conviction vs. inspiration, the importance of good friendships in business, and what it takes to bring a vision to life — not just for aesthetics, but for impact. 

Whether you’re an entrepreneur, creative, or just figuring out your purpose — this one will hit home.

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